CHIPR Sales Force
Revolutionizing CHIPR’s Digital Presence and Recruitment Strategy

THE
CHALLENGE
CHIPR, a leader in door-to-door sales, needed a modern website and a targeted marketing strategy to increase leads. Their aim was to align its brand to attract top sales talent within its target audience with significant earning potential opportunities.
Their existing online presence wasn’t fully capturing their energy, professionalism, and sales teams’ success. Additionally, the operations team prioritized a flexible and efficient collaboration process to navigate initial setup complexities and ensure project objectives were met.
Understanding CHIPR’s brand and tone, we built a dynamic, conversion-driven website with compelling copy and seamless user navigation. Our team also developed marketing funnels that optimized recruitment efforts, leveraging high-impact messaging, and precise audience targeting. To complement the site, we produced engaging testimonial and marketing videos, highlighting real experiences from CHIPR’s team, strengthening credibility and brand trust.
THE GO GLADYS SOLUTION

Hayden Video
We produced 27 remote-recorded videos featuring CHIPR’s team members, aligning each script with their unique stories. Every interview captured personal experiences and success stories, helping prospects relate to CHIPR’s culture and mission.
CHIPR partnered with Go Gladys™ to create a high-converting website and marketing strategy, reinforcing its leadership in door-to-door sales recruitment.
Our newly designed website featured crisp, persuasive copy and a user-friendly interface that amplified CHIPR’s authority. The content was structured to highlight job opportunities, success stories, and the advantages of joining CHIPR’s team.
MARKETING
FUNNELS
We crafted targeted funnel campaigns designed to attract and nurture top-tier sales talent. Leveraging social media ads, email sequences, and retargeting efforts, we ensured high engagement and conversion rates while tracking performance to refine strategies.
By strategically pivoting based on data insights, we adapted our approach to ensure success by fine-tuning messaging, creative assets, and audience segmentation for maximum impact.
CHIPR’s new website and marketing funnels drove increased traffic, enhanced candidate engagement, and stronger brand recognition.
The video content generated thousands of views, boosted click-through rates, and provided critical insights into recruitment strategies across different states.
THE
RESULTS
